Wants, Desires, and Actions

There is an inherent order to life. It’s as old as the earth herself. Desire plus response equals fulfillment. A baby’s cry causes a mother to feed her baby. Want plus action equals satisfaction. It’s how we all function.

I grew up when, as the saying goes, men kept their word, and a handshake was as good as a contract. I’ve known people who practically killed themselves to finish something, not because they wanted it, but because they promised to do it. They desired to be trustworthy. Honest. Culture has shifted, and we now allow more leniency on contracts. Marriages end. Jobs change. We’re more flexible. Some would say that society’s gone downhill because of this—some, but not me. People still do what they desire the most; it’s just that what we want has changed.

Desire and fulfillment are promoted by many as a hidden treasure, a secret bit of knowledge. But it’s as simple as scratching an itch. So the next time you have an urge to accomplish something, ask yourself how big your appetite is? The next time your back itches, how desperate are you to relieve that itch? What hoops will you jump through? Which laws will you break? How many zombies will you kill? The size of the emotion will tell you how dedicated you’ll be to achieving your goal. It’s not just willpower; there’s desire too.

You already have permission – Seth’s Blog

Just saying.

You have permission to create, to speak up, and stand up.

You have permission to be generous, to fail, and to be vulnerable.

You have permission to own your words, to matter and to help.

No need to wait

Seth Godin

Like Nike’s ad – Just do it.

It’s different from planning, pushing, and forcing life to conform. They’re two different viewpoints, two different stories, as different as a Mac and a PC. Nike and Reebok.